Ethical Wool Sweater by Flock By Nature

About Flock By Nature

Flock By Nature works with high-quality natural wools to create luxuriously comfortable knitwear designed with style and wellbeing in mind. They work using mulesing-free superfine Merino wool, and ultra-soft alpaca wool creating loose, relaxed shapes that you can freely move around in. Flock By Nature’s elegant silhouettes are elevated with delicate detail making them perfect for everyday wear. 

The Flock Promise  

A small accident shouldn’t ruin a wardrobe staple but too often a sweater will get discarded just because of a small hole or a loose thread. In the true spirit of slow fashion, Flock By Nature offers a complimentary repair service for any mendable damage to a Flock sweater, top or cardigan. Want more good news? They also donate 10% of all sales to the Flock Fund supporting various charities close to their heart. 
Ivory Wool Jumper Flock By Nature

Annie Colley Founder of Flock By Nature

"It’s important to me to build a sustainable and positive business….I want Flock to be an example for my daughter of what she can achieve if she sets her mind to something and keeps going." - Annie Colley, Founder  

Read the full interview to learn more about Annie and her inspiration to launch Flock By Nature.  Read The Interview